in Ideas

The Value of Conferences

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Was listening to this episode of the Working File podcast on the value (or not) of conferences. Specifically, the part where they were talking about reaching that point where speakers often do not attend events, but will speak at them. I have fallen into this loop where I just don’t have the time to also attend conferences that I don’t speak at.

I’m not sure when this switch happened. It probably has something to do with the fact that I went from speaking at conferences I’d attend anyway, to eventually pivoting from a “scene” to “different scenes” and eventually realizing that while there are events I’d love to participate in, there’s only so much time you can devote to such shenanigans. For me, the real truth is there’s a lot of anxiety with attending new events especially when you don’t know a lot of people. Being a speaker sometimes affords a status that sometimes makes it easier to talk to people without having to walk up to them and see what they’re into. It’s part of why I like speaking on the first day of an event, I find if people realize I’m a speaker and after they see me talk, they’re more inclined to chat with me and it saves me the awkwardness of figuring out who the ‘friendly people’ are.

As a speaker who is also an event organizer, I have spent a lot of time trying to curate the conference that’s welcoming, inclusive and warm. It’s not an easy feat, but it’s something I feel very strongly about and feel like we were able to accomplish with #GGRGT.

There are no easy answers, but there’s probably something of a conference bubble happening right now. The same 7 people get invited to speak at everything, depending on the industry. Smaller events do a much better job of providing speakers and attendees with a better experience. There’s impossibly difficult to cultivate new voices, because everybody wants to see people who have been vetted, but you can’t vet people without giving them a chance to flail (and possibly fail) on stage. I know there are events who do intensive pre-conference training that turn the speaking event into an almost full-time job, but that’s not tenable for most people.

It’s an issue that I think everyone is complicit in. Speakers, sponsors and organizers alike. More conferences need to be one-off events rather than sustaining communities that overlap. I like participating in conferences beyond just speaking, especially once my talk is done because it makes it easier to be involved. There’s a solidarity that often develops among conference speakers that add to the desire of participating to see your (often new) friends speak and shine. I really enjoy hearing people’s challenges, answering their questions and having my mind bent by someone’s unique perspective reinterpreting something I’d said with clarity I hadn’t considered myself.